Cleveland Golf Black90 and BlackCB irons were designed and engineered to optimize distance for golfers with lower swing speeds. The goal was to design two sets of irons that clearly communicated quality and forgivness while targeting a more mature demographic.
I was personally responsible for "at address shaping" and cavity plaque design.
We work closely with manufacturing vendors overseas to develop a new and patented way of masking the finishing details on the sole of the iron. The plaque features vibration dampening TPU material for improved sound and feel.
The Black90 and BlackCB irons both won" Golf Digest 2015 Hot List Gold" which is the industry authority on equipment evaluation basing their ratings on innovation, design and performance.